Credit Report, TrueCredit, TransUnion
Manage your credit. Manage your life.(SM)

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TrueCredit.com 2009 Advertising Opportunities

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True credit.com offers consumers a variety of credit information and credit management tools, including credit reports, scores and monitoring.

Our members are looking for strategies to protect their credit and their good name. Some want to make sure their credit is stellar before they apply for a big-ticket loan: a mortgage on a house, financing on a car or major appliance. Still others are concerned about credit as a reflection of financial health and wish to get better rates on credit cards, insurance, or to appear in the most positive light to a potential employer.

True Credit helps consumers to work toward achieving all of these goals. And we can help you to attract and appeal to consumers with financial know-how and savvy, an interest in being informed and pro-active, and a responsible approach toward finances.

Smart media buys start with TrueCredit.com. If you want to reach responsible consumers who are actively managing their credit, consider advertising with Truecredit.com. With a monthly total of 70 million advertising impressions, your ad will reach consumers looking for solutions to their financial challenges.

Traffic to our site

When you buy advertising space on TrueCredit.com you’ll get your ad in front of financially active customers who return to the site again and again.

TrueCredit.com’s site gets:

  • 23 million monthly page views
  • 2.3 million monthly visitors
  • 1.4 million monthly unique visitors
  • 6.5 minutes average time consumers spend on site
  • Most populous states driving traffic: California, Texas, Florida, New York, Illinois

Customer Profile

Our customers are well-educated, affluent homeowners who understand the importance of accessing their credit report. These decision-makers are not just browsing; better than 50% intend to put the information to immediate use.

Concerned about their financial well-being, these consumers cite improving their credit as their number one reason for subscribing to TrueCredit. But fear of identity theft plays a large role for many, and others take an interest in staying on top of their finances in general. A smaller amount are looking for mortgage and refinancing options.

Demographic stats:

  • 75% between the ages of 25-54
  • 60% male
  • 80% attended or graduated college
  • $75,000 average household income
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Advertise in a place that reaches
financially savvy consumers.

Customer Profile:
Score distributions

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